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Why Google’s MVNO “Nova” is just what the Wireless Industry Needs

Google has signed a deal with Sprint’s CEO Masayoshi Son, and is in negotiations with T-Mobile, to launch a Mobile Virtual Network Operator (MVNO) service using Sprint and T-Mobile wireless networks. Google has stated that its new wireless service, known as “Nova”, will be “experimental” and that the end-goal is to provide best-case seamless connectivity to consumers. According to the Wall Street Journal, an unnamed source stated that Google has been working on the project for over a year, perhaps in hope that the FCC would have looked more kindly on a Sprint/ T-Mobile merger.  Read Full Story

Ken Schmidt

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